Lela Rose at Maddison Row South

Bridal Boutique


Your Experience

At Maddison Row South, we welcome you as a friend and want you to leave as family. Each appointment is a party where we encourage you to relax, sip some bubbly, and enjoy your experience. Dream big. Ask questions. Be creative.

Most importantly, have fun! 

Our Boutique

Inspiration for our inventory blooms from southern stems with deep roots. Like the ladies who will wear them, each piece of lace and bit of sparkle carries unique style and grace. Maddison Row South promises tradition with a twist. Draped upon our hangers, you’ll find classic styles of quality construction from leading designers with the contemporary touches to reflect the wonder that is you.

Our Designers

Wedding Dresses at Maddison Row South
Bridal Accessories at Maddison Row South
Jewelry at Maddison Row South
Haute Bride at Maddison Row South

Stay Social

Follow Along @MaddisonRowSouth


Maddison Row South Bride Ali - Photo by Gideon Photography

Featured photo of MRS bride Ali by Gideon Photography

Our Brides

Looking for a little "gownspiration"? Show us pictures, talk through your vision, and share your story. From fun and flirty to classic chic, Maddison Row South welcomes the challenge of creating the just-right look and feel for your forever memory.

If you dream it, we can make it.

Want to see how some of our brides created the dream look for their big day? 


Boutique News 

Sareh Nouri at Maddison Row South

in Historic Downtown Charleston

PHONE: (843) 212-5160


Free parking available. Enter 9 Warren Street into your GPS to find our parking lot - a short stroll through our private garden will bring you to our door. 


Get In Touch


Maddison Row South - Downtown Bridal Shop

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